Tesla App Concept
The goal here was to improve navigation and to allow users to explore without any difficulties, so I challenged myself to come up with a better solution. I do not believe this concept is in any way ready, it's mainly to identity current problems and to suggest better solutions in the user's journey and to give users a more playful experience.
The Tesla logo and brand material is intellectual property of Tesla.
Allowing users to get a clear visual without the need for clutter.
Red and black, the obvious choice of
colours to become apart of this design.
I challenged myself to create a well-designed experience for users. Allowing users to flawlessly explore and browse. Removing obstacles for entry by simplifying steps for users, making it easier for them to get started.
Clear and fresh designs, animations to support the users getting a playful experience.
My method was somewhat different than the usual responsive approach I take when I'm working with user interfaces, by applying the golden rule to your design work it creates pleasing for onlookers and a natural composition in your work.
Guide to a better understanding of the golden rule: Link
Exo 2 is my primary typeface for headers with a tracking of -40 for caps and lower case -20. Open Sans was a clear body choice, with -4o tracking.